Our Mission & Motivation
Shop It Forward is committed to the values of Social Enterprise. Driven by our social mission to donate the majority of our profits to charities in Australia and beyond, we aim to raise millions of valuable dollars for the causes you care about. Shop It Forward is motivated by a desire to make a difference and facilitate a movement of thoughtfulness and generosity. Its based on the belief that every contribution raised, no matter how big or small, will make a big difference.
I always wished there was a way for me to give back more to my favourite charities and causes, my daughters school or her amateur sports teams. I was contributing volunteer time to numerous organisations, but was still always left feeling limited by what I couldn’t contribute financially. I found myself asking, “How can I contribute more while on a budget and with no more spare time to give?” That was when I came to the realisation that if I desired a simpler way to make frequent donations and give back more, then so must others.
It was that realisation that inspired me to create an Australian alternative fundraising option that would raise money despite budget limitations and time constraints.I decided that it was important that whatever I created also needed to recognise the importance of people’s individual life experiences and could not be limited to a specific cause. Finally, the service had to be completely free to shop and free to fundraise. The result is Shop It Forward.
You can support your kids sporting team or school, any charity or NFP you choose. You can make online purchases knowing that your choices are benefiting others and that you can make a difference. Our aim is to facilitate the opportunity to do it.